GRAPHIC DESIGN
ART DIRECTION

Maison Berthier

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Brand Visual Identity

LOGO DESIGN

Strong logos designed as key visual elements for your brand, including possible variations such as symbols and monograms.

COLOR PALETTE

Your brand’s true colours, carefully selected, from subtle and refined looks to bold, expressive choices.

FONT PAIRING

Typography combinations that reflect the brand’s personality, highlighting independent typographers when appropriate.

BRAND GUIDELINES

Clear and comprehensive graphic manual, gathering all visual elements and rules into one consistent reference document.

BRAND COLLATERALS

Printed materials, packaging, digital assets, retail elements and branded objects designed to bring your brand to life.


Website Design

SHOPIFY-READY WEBSHOP DESIGN

E-shop designs aligned with Shopify themes and constraints, ready for smooth implementation (agency & dev-friendly).

FIGMA-BASED RESPONSIVE DESIGNS

Digital projects designed with care on Figma, with structured design files and responsive layouts for desktop and mobile.

END-TO-END SQUARESPACE DESIGN

Fully designed and built Squarespace websites, easy to manage and tailored to small businesses.

FULLY CUSTOM PROJECTS

Distinctive web designs focused on complete creative freedom, tailored to your special needs.


Packaging & Print

PACKAGING DESIGN

Creative packaging solutions that go beyond graphic decor, designed as complete brand objects.

EDITORIAL DESIGN

Layouts for books, catalogs, cards, menus, certificates, and custom projects, plus a few pro-tips to make your printed materials shine.

ENVIRONMENTAL GRAPHICS

Visual designs integrated with physical spaces across hospitality, art fairs or mixed-use buildings, including signage, window graphics, …

WEDDING STATIONERY

Distinctive web designs focused on complete creative freedom, tailored to your special needs.


Art Direction

BRAND AND CAMPAIGN ART DIRECTION

Creative direction defining the visual language of brands and campaigns, from concept to final visuals.

VISUAL STORYTELLING AND MOOD BOARDS

Visual research and mood boards to define atmospheres, aesthetics, and creative intent.

SET DESIGN AND POST-PRODUCTION

Art direction for sets, styling, and post-production, including preparatory sketches, prop sourcing, lighting intentions, and close collaboration with photographers.

(PHYSICAL) PRODUCT DESIGN

Small objects (vases, jewelry) developed in collaboration with skilled international artisans, working with metal and ceramic.


Illustration

DIGITAL ILLUSTRATIONS

Digital illustrations in vector and freehand styles, using Illustrator and Procreate, adaptable to books, web, packaging, etc.

AI-POWERED VISUAL CONCEPTS

Brand visuals generated or enhanced with AI, combining creativity and technology.

FINE LINE DRAWINGS

Meticulous fine line illustrations, adding sophistication to print, physical spaces, or packaging applications.

PATTERNS, PICTOGRAMS, SKETCHES AND MORE

Versatile graphic elements to enrich branding, print, or digital projects.


REFERENCES & AGENCIES

Stndrd, Caroline de Marchi, Marv Interior Design,
Drama, Crazy Horse, Empreintes Paris, Kering,
Ateliers d’Art de France, Rémy Cointreau, Dawei,
Beaumarly, Alyscamps, Ambart Fine Jewellery,
Cowboys, Armani, Café de Flore, Garnet, The Passage,
Herbarium, Lasala Plaza Hotel, Céline Wright,
Delphine Charlotte Parmentier, Urban Native,
Wonderwoods Utrecht, Thomsen, Royal Mansour,
Petit Bateau, Mabiani, NFP, Hmm!, Hopscotch Luxe,
Uxus FutureBrand, MTC, Bloomon, Le Jacquard Français,
Mugler, Reffect Paris, Solovière, The Merchant House,
Cointreau / Festival de Cannes, zU-studio, Hisghstay.

Let’s get to it!

Creativity
takes courage